Organic search traffic is usually the best type traffic out there. Users often times prefer organic search results to paid search results. One reason being is that company’s that are listed in the organic results don’t have to pay Google or Bing anything in order to be listed in the search results. This usually causes people to have better perceptions of organic search results than paid search results. Also, this type of traffic usually has higher click through and conversion rates than paid traffic. For this reason, it’s essential to optimize your website for search engines.
In the world of search engine optimization, WordPress is usually the primary platform people use to build their websites on due to its SEO-friendly features and great plugin options. However, with thousands of different plugins available, it can sometimes be tough to decide which ones are the best to choose.
Our SEO experts in San Diego have organized this list of the best WordPress plugins they think can benefit every websites search engine rankings:
1. Yoast SEO
Perhaps one of the most downloaded WordPress plugins, Yoast SEO sets the gold standard for SEO plugins. This plugin offers an all-in-one solution that’s designed to improve on-page optimization. It offers great tips for each of your website pages Meta descriptions, Meta keywords and title tags. It also has the ability to scan image alt tags. Some of the other great features this plugin offers are XML sitemaps and Google/Bing Webmaster integration.
2. All-in-One SEO Pack
If you’re looking for an alternative to Yoast SEO, we recommend trying out All-in-One SEO Pack. This plugin was released in 2007 and has been regularly updated with new tools and features every few months or so since then. Even if you’re new to search engine optimization, your website can still benefit greatly from this plugin. If you’re not sure what settings to choose, this plugin offers great default settings that can improve websites rankings a lot. This plugin can also scan your websites content and check to see if any duplicate content is being added to your website.
3. Google XML Sitemaps
Google XML Sitemaps focuses primarily on making sure your website’s being indexed correctly by search engines. This tool can automatically generate a sitemap of your website, which can save a lot of time if you’re trying to submit the latest version of your sitemap to Google. This plugin will also update your sitemap every time new content is posted on your website.
4. Broken Link Checker
As more content is added to your blog, it can be difficult to make sure all the links on your website are working correctly. This is where the Broken Link Checker plugin can help. This plugin can scan your website for any broken links that may exist. Broken links can negatively impact search rankings, so it’s important to check and fix broken links every month or so. Another helpful setting this plugin offers is the option to be notified automatically if any links on your website become broken.
Overall, WordPress is one of the best platforms to use when it comes to search engine optimization. If you’re looking to improve your websites rankings, our SEO experts in San Diego can help. Contact Marcher Internet Marketing at (760) 331-3629 today!