Web Design

5 Things Every Website Should Have

One of the most important aspects of online marketing in San Diego is having an up to date website. Having a modern website builds trust with potential customers, which can ultimately lead to higher customer acquisition rates. Here’s our list of the top 5 elements that every website design should encompass today.

#1 Make sure your website design is responsive

Having a responsive website is key. Professional web design is becoming more mobile-focused every day. So making sure your website is responsive is crucial.

#2 Use more SVG Images

Quality photos and improved page load times are the main benefits SVG images offer. An SVG file type will maintain image clarity regardless of the image file size. Google’s search algorithm values fast loading websites. When you use SVG images your website will load faster. As a result, your SEO rankings will likely improve.

#3 Implement rich typography

Using effective typography throughout your website is vital for your overall brand image. Using a modern font style can help users feel a sense of trust at your business. Trust helps users have confidence in their purchase decisions and encourages repeat business.

#4 Use Micro interactions

Micro-interactions keep website users engaged. This can be as simple as making a buttons color change when a user hovers over it. These interactions can help users stay on your website longer, which usually improves bounce rates.

#5 Use a flat design and grid layout

Using a simple two-dimensional grid layout throughout your website is vital for your brand image. Today users want to click through websites effortlessly. If a website is tough to use, then users are likely to leave the website. For this reason, making sure your website is user-friendly is one of the most important aspects to focus on during the design process.

Web Design

Having an up to date website is crucial in today’s digital environment. Websites are usually the first places people visit before making purchase decisions. Having a quality site can help your business represent its products or services accurately. If you’re looking to re-design an existing site or need to build a new one, Marcher Internet Marketing can help! We are recognized as a top Website Design Company on DesignRush. Contact us to learn more now!

By Marcher Internet Marketing

Over the years we’ve helped numerous small businesses succeed with Internet Marketing. Before our company was established, our founder Blake Marcher first learned about Internet Marketing while working an internship during college. Once the internship had ended Blake was hooked on Internet Marketing and wanted to pursue it as a full time career. During his career Blake managed numerous campaigns for a number of different small businesses in San Diego. In 2015, Blake decided to branch out and start his own SEO agency called Marcher Internet Marketing. Today our company helps small businesses from all across the country be successful with SEO, PPC, Social Media Marketing and Web Design.